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How did this get here?          Episode 8. ELECTRONICS

The universal presence of electronics; from the smartphone in your pocket to the refrigerator in your kitchen; is a cornerstone of modern life. Consider the common refrigerator, a fixture in households worldwide. Its creation is a testament to global collaboration. The steel for its exterior might be manufactured in China from Iron ore that was mined in Brazil, while the copper tubing for its cooling system is mined and processed in Chile. These raw materials are loaded onto bulk carriers and transported to manufacturing centres. The complex internal components travel a similar path. The compressor may be engineered and produced in South Korea. The intricate electronic control boards, requiring microchips from Taiwan and capacitors from China, are probably assembled in Malaysia. Each of these components is shipped in standardized containers to a final assembly plant, perhaps located in Poland to serve the European market.

Yet, few pause to consider the monumental journey all these common household devices undertake before reaching our hands. The sleek design of our modern electronics belies the gritty, global voyage they undergo. This journey is overwhelmingly facilitated by the shipping industry. Over 90% of the world’s traded goods, by volume, are transported by sea. For the electronics sector, this dependency is even more pronounced. The just-in-time supply chains keep our electronics affordable and accessible. The consequence of a world without ships would be a world of profound disconnection and digital deprivation.

Think about it – the cost of electronics would skyrocket due to the inefficiency and expense of alternative transport like air freight, making them luxury items rather than everyday necessities. This would create a stark digital divide, limiting access to information, education, and economic opportunities for billions who thrive because the electronics they have access too are affordable to the common man. That my friends is achieved by Ships!

Capt Pappu Sastry/ CEO – ASL